Stakeholders Mapping In Healthcare Organization

Stakeholders in a process are actors (persons or organizations) with a vested interest in the policy being promoted (Fottle et al. 2009). They usually fall into three categories; those who provide inputs, competitors and those that have particular special interests. Stakeholders are categorized into:

Interface Stakeholders – those who function internally and externally to the Hospital. For example Trustees and Senior Staff who represent the Hospital’s interests (Fottle et al. 2009).

Internal Stakeholders – those who operate within an organization, in this case generally Hospital staff.

External Stakeholders- stakeholders who are impacted or impact the Hospital, but are not employed by the Hospital (Fottle et al. 2009). According to x and x, they fall into three categories: those that provide inputs like suppliers and those that rely on the hospital outputs, competitors and special interest groups. While people’s participation is increasingly incorporated into national and international public health policies, we know who is involved in decision-making and action, and who has the ability to influence the outcome of the power decision maker (Brailsford et al. 2009). The concept of stakeholders is ubiquitous among scholars, policymakers, media and business leaders. Stakeholders are common and require organizational strategies for the public sector and project design. Stakeholder engagement is an important priority for current government policy, both NHS and local government. Many of these organizations recognize that stakeholder engagement is not an option to expose choices (Brailsford et al. 2009). This is because their views, needs and ideas determine their choices and services that flow out of them.


The following list of internal and external stakeholders in Big Spring Local Hospital

Internal stakeholders External stakeholders
  • Director of Public Health
  • Head of Health Intelligence and Information
  • Procurement
  • Director of Nursing
  • Public Health Strategists
  • Public Health Management Analyst
  • Director of Programmes and Services
  • Research Scientist
  • Communications
  • Environmental Health Intelligence Analyst
  • Public Health Manager
  • Trustees
  • Board committee members


  • local Authority/council
  • Providers
  • Acute trusts
  • Patients
  • Service users
  • Customers
  • Suppliers
  • Funders
  • Quality assessors
  • LINk group
  • Special interest groups
  • Health visitors/school nurses
  • Wider public health workforce
  • Media




In a healthcare organization, there is a group of policymakers. Policymakers establish a framework for providing health care to citizens of the country. In this book, “decision makers” are synonymous with the “Ministry of Health” or the government of the national government responsible for population health. Policymakers combine data from patients, providers and payers to create population-level indicators that inform their health and health economic policies.  Besides, there is a group of healthcare providers; Health care providers manage the delivery of health care in a policy environment (Fletcher et al. 2003). They provide medical services to patients and maintain patient medical information. As a member of the care team, the care provider coordinates the care of the patient with other care providers. Many suppliers are independent companies that must manage their operations and finances. On the other hand, the payer makes the financial elements of the strategic framework work. The payer registers the patient as a beneficiary. They represent the beneficiary patients to purchase care from a health care provider. They must also undertake the mathematical task of ensuring the financial sustainability of the care plan. They report to decision makers.

Insurance companies are an important part of external stakeholders. Liability insurance for health professionals is an insurance policy that provides financial protection for doctors and other medical professionals (Fletcher et al. 2003). Some states and most hospitals require doctors to be provided with medical accident insurance making insurance companies important external stakeholders to the specific healthcare organization. Although some hospitals and medical institutions provide medical accident insurance to protect their organizations, litigation can identify medical professionals separately. Doctors and health care professionals are responsible for certain court injuries to patients. Medical professionals, such as medical assistants, can cover their own accident insurance in the event of litigation to protect their interests. In addition to paying claims on behalf of the insured’s bankruptcy insurance, they also provide legal representation to a health worker and investigate the claim. Liability insurance provides peace of mind for healthcare professionals (Eric, O. 2007). Health care professionals can perform their duties without fear of losing financial assets in the event of litigation. Therefore, Insurance companies are important actors in a healthcare organization and they play a significant role in making sure that all operations run smoothly.

Finally, Patients are important stakeholders, without patients, it is difficult for healthcare organizations to operate. Patients are customers and source of income to specific healthcare units. Patients contribute to the growth as well as the expansion of healthcare organization. Patients often leave behind suggestions as well as comment on the quality of services provided which are then used t improve on the quality of services provided (Eric, O. 2007).

In conclusion, a healthcare organization is in stake of several stakeholders; both internal and external. Paramedics, the board of management, insurance companies, and pharmaceutical companies as well patients are important stakeholders towards the success of any healthcare organization






Fottler, M. D., Blair, J. D., Whitehead, C. J., Laus, M. D., & Savage, G. T. (2009). Assessing key stakeholders: who matters to hospitals and why. Journal of Healthcare Management34(4), 525.

Brailsford, S. C., Bolt, T., Connell, C., Klein, J. H., & Patel, B. (2009, December). Stakeholder engagement in health care simulation. In Proceedings of the 2009 Winter Simulation Conference (WSC) (pp. 1840-1849). IEEE.

Fletcher, A., Guthrie, J., Steane, P., Roos, G., & Pike, S. (2003). Mapping stakeholder perceptions for a third sector organization. Journal of Intellectual Capital4(4), 505-527.

Eric Olson. (2007). Healthcare Stakeholders mapping.

Savage, G. T., Taylor, R. L., Rotarius, T. M., & Buesseler, J. A. (2007). Governance of integrated delivery systems/networks: a stakeholder approach. Health Care Management Review22(1), 7-20.


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