Describe the Issues Encountered and Response Strategies

Issues Encountered and Response Strategies In any undertaking, there is bound to be challenges and issues. The main issue that the group encountered was communication and logistics. Communication is always a barrier when working in a group since not all the members will be able to get the correct information on time due to personal… Continue reading Describe the Issues Encountered and Response Strategies

My Role and Contribution to the Group summary

My Role and Contribution to the Group My key responsibilities in the group was to secure sponsorship for the stand. I managed to do this by identifying and approaching the potential sponsors with our proposal and request for sponsorship of our stand during the event. I successfully convinced the three identified sponsors to provide support… Continue reading My Role and Contribution to the Group summary

Meeting the Client’s Brief Research Methodology

Research Methodology The main research methodology that we used was desk research. As the name suggests, it is a technique by which data is primarily acquired without necessarily leaving the house or office. It basically involves collecting data from the existing sources. This type of research is considered to be a low-cost one as compared… Continue reading Meeting the Client’s Brief Research Methodology

Meeting the Client’s Brief sampled summary

  Individual Reflective Report Meeting the Client’s Brief A good and creative client’s brief should ensure a professional collaboration between the agency and the client (Bassett & Dowson, 2015). The University, being the client, was looking to create the Graduate Fashion Week stand that would present the graduating students’ work to the public in a… Continue reading Meeting the Client’s Brief sampled summary

10 Steps to Build a Successful event PR Strategy

Brendan, B. (2017) 10 Steps to Build a Successful event PR Strategy [online] available from<https://www.eventbrite.com/blog/event-pr-ds00/> [accessed on 28 November 2018] The author of this online article is the senior writer and manager for Eventbrite, where he offers guidelines and directions on how to make any event successful. Brendan nots that PR is a crucial part… Continue reading 10 Steps to Build a Successful event PR Strategy

Describe an Event planning and management

Creative Industries Live Project: Annotated Bibliography Bassett, D., & Dowson, R. (2015) Event planning and management: A practical handbook for PR and events professionals. London: Kogan Page Limited. The authors of this book are industry professionals in event planning and management. The events industry is an interesting, innovative, diverse, exciting, and highly challenging environment to… Continue reading Describe an Event planning and management